Nguyen Hong Chuyen is a Hanoi-born creative designer specializing in visual storytelling, motion graphics, and branding. With a passion for blending contemporary design with traditional Vietnamese aesthetics, his work explores the intersection of culture, identity, and digital media.



Work
LENINN® X RAKKIU©: GREAT MINDS THINK ALIKE PERSONAL PROJECT06–4–2024
POSTER by NGHGCHUYEN.

@leninn.skateshopX @rakkiu.official | GREAT MINDS THINK ALIKE

"GREAT MINDS THINK ALIKE" is the first collaboration between the two fashion labels LENINN and RAKKIU. This campaign can also be considered as a significant milestones where great mind collides and collaborate with each other.”

2024


MALA GANG X CINÉUSVARIOUS WORK03–6–2024
TVC by CINÉUS.


Client & script: @malagang.cayyy & @wo.jiao.qiong

Production House: @cineus.rec
Creative & directed by @buithao.b (Cinéus)
Supporting Agency: @me.collective.vn & @xxanbabexx

Producer: @vuhoagn
Line Producer: @bhongpui
D.O.P: @sondang.cine (Cinéus)
1st AC: @_qada__ (Cinéus)
Stylist: @im.lennheii
Styling Assistant: @justnhie__ @iney._.w
M.U.A: @meomoe._ (Cinéus)
Hair Stylist: @namimut

Starring: Nguyễn Như Hải

Editor: @ducmvx (Cinéus)
VFX Artist: @hung.usedhishand (Cinéus), @nghgchuyen (Cinéus)
Designer: @nghgchuyen (Cinéus)
Colorist: @tony.grading (Cinéus)

2024

2323 - NGHIEM TONGVARIOUS WORK27–7–2025
MV by ANTIANTIART.

2323 - @rpt.mckeyyyyy @lf.maiki @fu_jiiiii @aaa_musicstudio
Production and Post Production by @antiantiart_ @aaa.postproduction
Directed by @lf.pvnirvana (Antiantiart)
———————————————
Artist: @rpt.mckeyyyyy
Music producers & Mixing&Mastering: @lf.maiki (AAAMS) @fu_jiiiii (AAAMS) @aaa_musicstudio

Director: @lf.pvnirvana (Antiantiart)
DP: @sondang.cine @trun_duc (Antiantiart)
AD: @ducmvx @buifhairann (Antiantiart)

Cam op: @lf.pvnirvana (Antiantiart) @sondang.cine @trun_duc (Antiantiart)

Footage : @abi.re._ (Antiantiart) @duy_7_mau (Antiantiart) @ngtrxxzie (Antiantiart) @ththu_26 @lildoni__ @fu_jiiiii (AAAMS) trafgiang và các anh em long ngher gọi đến hêhhheehh

Marketing Team: @abi.re._ (Antiantiart) @ngtrxxzie (Antiantiart)

Extras: @zc.juydeep @tontitmit @zc.syuxiue @zc.andyy.24 @rapital.official @zc.pato_2k3 @zc.utan_luong @zc._t_a_g_o_n @zc.same.63 @rpt.orijinn @rpt.tc.dod và những anh em khác chưa biết tên

Post production: @aaa.postproduction
Post Producer: @giovihihi (Antiantiart)
Post Production Assistant: @quangtrr
Lead Editor: @moc._ (Antiantiart)
Editor: @__htomz (Antiantiart)
VFX Artists: @wannasaur (The Tripod Guys) @nha6n @t01101011 (Antiantiart) @dcuahn.mp4 (Antiantiart) @__htomz (Antiantiart) @duy_7_mau (Antiantiart) @_nav.dar (Antiantiart)
Colorist: @sondang.cine
Graphic Designers: @zesty_asia (Antiantiart) @nghgchuyen @t01101011 (Antiantiart) @nha6n
2025

ANTIANTIART NOWNESS TRIBUTE [PERSONAL EDIT] PERSONAL PROJECT14–5–2024
POSTERS by NGHGCHUYEN.
Original post by @antiantiart_

NOWNESS PAPER ASIA: “Chaos and Creation”
Issue 01 | Spring 2024

Members of Hanoi’s @antiantiart_ are the cover stars of the inaugural NOWNESS PAPER ASIA issue. Launching in March 2024, Issue 01 is inspired by the boundless energy of young Asian artists working together to rewrite the rules of creative industries in the region

2024


LELAC STUDIOPERSONAL PROJECT09–5–2025
KEY VISUAL: EXHIBITION - EVENT by NGHGCHUYEN.

BRANDING  by NGHGCHUYEN.

“ ‘For this project, you will create a brand identity for a fictitious organization. As part of this brand identity, you will create the naming concept, a logo/wordmark, and a kit of parts that will be applied to collateral materials...’

LeLac Studio is a Hanoi-based production house dedicated to crafting high-quality, bold, and visually stunning productions. Specializing in music videos (MVs), television commercials (TVCs), and potentially animation, LeLac Studio merges contemporary artistic expression with deep-rooted Vietnamese cultural elements. With a distinctively young and energetic approach, the studio seeks to redefine storytelling in Vietnam’s creative industry, much like what Antiantiart has done for the local scene...”

Inspiration // Resources:
@a24
@eyecannndy
@shoobaka
@rupert.gruber
@_trminh

Song: THAT ITCH - UTO

2025


OTHER WORKS
UYEN
CINÉUS
99% - MCK [PERSONAL EDIT]
ELECTRIC ROOT: FESTIVAL
LOW G: STR8 OUTTA DONG DA
O’FOOD
CUA NEO of SAI GON [PERSONAL EDIT]
VOLE - PLAYVOLE
LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. LIVE A LIFE. @nghgchuyenHanoi, Vietnam
GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN. GIVE A DAMN.